A public image is like black shoes
You have to keep polishing them every morning
And if you are keen on looking really good, you have to always carry a piece of cloth and a shoe brush as you walk the dusty roads of life.
Maintaining a public image is a 24 hour full time job with no off days.
It requires that one becomes a clown in a circus, performing continuously for a demanding and insatiable audience.
Social media popularity, accumulation of credentials, display of wealth, cat walk and kizungu mingi are some of the acrobatics performed to polish a public image.
The polishing requires that one focuses on generating smoke rather than fire
It requires that one produces more heat than light while precariously walking a tightrope
It demands that one dances himself to lameness.
Fabio